How engagements run
A repeatable spine with room for retailer-specific grammar. No checkout on this page — schedules start with a scoped call.
- 01
Scope lock
Fixtures, missions, and banners confirmed with your account lead — access risks flagged early.
- 02
Field capture
Paired walks with merchandisers where allowed; still photography aligned to planogram IDs.
- 03
Evidence index
Night-of summaries so details do not evaporate before synthesis.
- 04
Intervention draft
Shelf interruption checks translated into prioritized actions with operational cautions.
- 05
Playback
Workshop for brand, distributor, and retail activation — language tuned to Korea floor realities.
- 06
Archive
Pack stored for seasonal revisits — not a one-off PDF lost in email threads.
Before / after the walk
Before
- Slides built from memory and partial photos
- Distributor arguments without shared fixture vocabulary
- Promo stacks planned without queue context
After
- Time-stamped traces tied to real shelves
- Intervention list everyone can point to on the floor
- Explicit notes where photography was restricted